According to the company, whose portfolio of 200 brands includes Beefeater gin, Absolut vodka, and many well-known whiskey brands, turnover for the financial year ending in June fell 14% to 9.4 billion euros, mainly due to the weakness of the US dollar, Indian rupee, and Turkish lira.
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Pernod Ricard noted that the cost-cutting program, undertaken to withstand challenging market conditions, has saved 1 billion euros since its implementation by increasing “operational efficiency.”
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